When shoppers, clients or guests arrive at a multi-tenant facility such as a mall, office building, condo complex or school, an indoor directory is often the first thing they’ll look for. Positioned at entranceways, near elevators and other key waypoints, your building signs help people locate the retailers, companies, professionals or residents they seek to visit.
Indoor directories of the type offered by Signs By Tomorrow® Madison are important for several reasons. They are among the first signs your visitors will see, so they’ll help you make a good initial impression. They also can leave a lasting impact.
When part of a well-executed wayfinding signage strategy, building directories help people find their way throughout a facility. People are pleased when they can reach their location with minimal time and effort. On the other hand, they become frustrated if building directories and other directional signage fail to point the way. Dissatisfaction results when shoppers or other visitors get lost or require undue time in searching for a desired destination.
A great selection of indoor directories at Signs By Tomorrow ensures you’ll find one that meets your needs, adheres to your signage budget… and complements your décor. Building directories are hard-working signage solutions, to be sure, but they can also enhance the beauty of your interior spaces:
Because rosters of tenants or individuals are everchanging, easy updating for your building directory is a must. Depending on the type of directory you’ll select from Signs By Tomorrow, changing names, numbers and other information can be accomplished in any of three ways:
The benefits of directory signs from Signs By Tomorrow Madison are not limited to lobbies. Within shopping malls as well as office, medical, educational, residential and industrial buildings, directories are appreciated by visitors wherever they might need to stop and get their bearings:
What are the opportunities with digital and interactive building directories?
Bright, easily updatable and capable of displaying a lot of information, digital lobby directories are becoming increasingly popular. Offered in wall-mounted, kiosk, pedestal and freestanding styles, they allow you to display videos, weather conditions, news or sport feeds, stock prices and more on your digital directories.
You can enhance your branding with a corporate message. Guests will appreciate the entertainment or informational value of such displays if they’re required to wait in your lobby. Others will value a weather update if passing through your lobby before venturing outside after their visit!
What’s the appeal of interactive lobby directories?
Touch-screen interfaces increase functionality and enhance navigation. For example, visitors can sort through your directory alphabetically or numerically to find the right listing.
With advanced interactive functionality, guests can: select a name to view more information; add key facts on your tenants; or, post photos and biographical information for individuals. This data helps people confirm the identity of those who they may be looking for before proceeding.
See inspiring examples of our many types of building directories